February 18, 2013 Kiran Jagpal
Block 2
Info-Tech 10
Current Events Technology
http://www.vancouversun.com/life/fashion-beauty/Technology+struts+catwalk/7981766/story.html
Summary: Technology is being used more and more at fashion shows. Things like iPads and iPhones were being used to capture Fashion Week in London and New York this week. Apple devices are now key tools for journalists, designers, and photographers. They use it to take pictures for the global audience. It allows the global audience to have a closer look into what is going on with Fashion Week. Photographers use apps like Instagram to capture what is going on and journalists use the iPad to sketch their impressions of favourite looks. Fashion photographer Uzo Oleh says that "The iPhone and iPad are changing the way people consume fashion." An App called Paper is used for sketches and another app called Fashion GPS is used by 90% of fashion editors to get the right people into the right seats as fast as possible. For the first time this year, it is being used to take pictures. Also, retailers are now equipping their stores with tablets and other technolgies. Customers in stores that don’t have an item in stock can order it online. Overall, technology is expanding in the fashion world.
Opinion: I think that technology will only expand and become bigger. Apple will also become bigger in the fashion industry. It will be used more and it will remain the operating system that makes the most revenue for app developers. Journalists, photographers, and designers will start using more technology for their work and to share what is going on around them. Technology is growing rapidly around us and it is only a matter of time before everyone is using it on a daily basis.
Significance: This article is significant to technology because it discusses the use of devices like iPads and iPhones and how they are used in the fashion world. It also talks about how the technology will increase in the future and how people are using technology now.
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